Brand Design for Growing Businesses
STRATEGY
WEBSITE
ILLUSTRATION
BRAND IDENTITY
LOGO
Specializing in strategic brand design and customized Squarespace websites.
For small businesses ready to establish their presence, attract ideal clients, and scale with confidence.
Whether you're launching, rebranding, or ready to invest in a conversion-focused website, every project begins with strategy and is guided by intention.
From early-stage logo suites to comprehensive brand systems and SEO-optimized websites, I create cohesive brand experiences that work as hard as you do.
What to expect
Strategy-backed Design
Every project is started with discovery and strategic planning, so we know exactly where to take the design and make the brand work for you.
A Guided Process
Professional project management provides a smoother experience for planning, design, and feedback.
Clients will get access to a private project portal where you can see all progress, communications, and deliverables.
Professional Deliverables
Each phase of the project will have deliverables that you will be asked to review and provide your feedback on.
At the end of the project, the final files are optimized, packaged, and delivered for use in your brand.
Design Packages
Each project is a guided collaboration to design a brand that stands apart from the rest
Mini Brand
To attract ideal clientsPerfect for early-stage businesses or solopreneurs who need a professional logo without a full comprehensive strategy or style guide.
This package focuses on creating a strong and cohesive logo set that works well across digital and print mediums, and can grow with your business.
It’s designed as a starting point — with the option to expand into a full brand or website experience when you’re ready.
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Best for founders and small businesses who need a professional logo now and plan to invest further as they grow.
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Discovery Meeting
Light Strategy + Creative Direction
Primary & Secondary Logos
Brand Typography Selection
Brand Colors
Tagline
Mini Brand Guide
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3 weeks | From $2,800
Payment plans available.
Full Brand Identity
a scalable brand systemA full brand Identity package for businesses who need a clear, intentional brand built to scale.
This process defines the strategy, positioning, and visual language behind your brand so everything you create moving forward feels aligned and purposeful.
The result is a brand identity that’s flexible, professional, and recognizable when applied across platforms.
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Best for small businesses who want to establish a brand, grow, or refine their existing brand.
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Discovery
Strategy + Creative Direction
Logo Suite (Primary, Secondary, and Alternate)
Brand Pattern
Brand Typography Suite
Brand Colors
Brand Voice
Photography Style
Brand Guidelines Document
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4-6 weeks | From $4,600
Payment plans available.
Branded Website
For a professional brand presenceStrategy-led, brand-focused website design
This is a complete, brand-first website design package for businesses who want clarity, credibility, and a site that gets you business.
Your website will be intentionally structured, visually polished, aligned with your goals, and built to support your growth with modern design and thoughtful architecture for the user.
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Best for service-based businesses who do not yet have a brand and want their website designed with a brand-forward approach.
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Full Brand Identity Package
Up to 5 customized Squarespace pages
Full website copywriting
Newsletter and email forms setup
SEO + AI-search optimized
Connections + Launch
2-weeks post-project support
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6-8 weeks | From $8,400
Payment plans available.
The Branding Process
The branding process is a collaboration with access to a professional project portal and clear onboarding and offboarding processes. From start to finish, every step is designed to guide you so you can feel confident in the decisions you’ll make for your new brand.
How it works
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Discovery & Strategy
We’ll get to the heart (and brain!) of your business in order to create a brand strategy that guides your design and marketing decisions going forward.
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Design
Your brand assets are designed as a system that works beautifully for your marketing and brand collateral needs.
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Delivery
You’ll receive organized, professionally packaged design files– everything you need to implement your new brand immediately.
What’s right for you?
DIY’ing it alone
There’s so much to figure out, and so many things you don’t know you need to know!
A Digital Agency
It’s easy to get lost in the shuffle, or start feeling like a number.
I’m a graphic designer who’s spent the past decade helping business owners improve their brands and cares about the success of each one of my clients and their business.
A Strategic Partner
Recent Project
Someone’s In The Kitchen
A brand refresh for a long-standing business
Someone’s In The Kitchen is a gourmet kitchen store that had a wonderful yet challenging request: Design a brand identity and supporting logos without changing their original logo. Here’s how we built a strong brand identity around a pre-existing logo.
Client Reviews
Let me guide you through the process...