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Beautiful and Effective

Custom Squarespace website design to grow your business

Design meets functionality to showcase your brand and convert visitors.

A desktop computer, a tablet, and a laptop displaying a real estate website with interior home photographs and text about home buying and selling. There is a plant with long, narrow leaves on the right side of the image.

Your website should build trust, communicate authority, and attract & convert ideal visitors – all while looking your best in a rapidly changing online landscape.

The Website Design Process


01 / Discovery & Strategy

The discovery process is designed to establish clarity and ensure the website design will be effective and aligned with your goals.

We’ll have a few project meetings to establish the website strategy before proceeding with design.


03 / Structure & Design

The website will be intentionally structured to connect with your ideal customer and smoothly guide visitors towards conversion, while proactively addressing their concerns. 

I’ll design your website layout and provide a few options for style direction before we build it.


04 / Production & Delivery

The development of your website will bring everything together into one cohesive web environment, intentionally designed for your brand and for conversion.

You’ll have two rounds of revisions to make sure it’s flawless, then we’ll launch! Two weeks of post-launch support are included to make sure everything is running smoothly.

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Tablet displaying a skincare salon website with a smiling woman, surrounded by green eucalyptus branches on a concrete surface.

Packages

One-page Website

Design and development of a single sales page designed to capture leads and convert visitors.

SEO + AEO optimized, Mobile responsive design

Up to 6 Pages

Design and development of up to six pages designed to capture leads and convert visitors.

SEO + AEO optimized, Mobile responsive design

Up to 10 Pages

Design and development of up to ten pages designed to capture leads and convert visitors.

SEO + AEO optimized, Mobile responsive design

Custom Solutions

If you already have a website that isn’t working the way it should, or you don’t know what to ask for, a website audit is the perfect place to start. I’ll inspect your website and send you a personalized report so you know where the issues really are and what to address first.

Not sure what you need? Book a free consultation call to get started.

Intentional Website Design

Intentional Website Design •

How it works

A custom process without code

My websites are built using a combination of tools and methods to result in a website you can easily manage, but is still custom for your brand. There is no coding required, nothing to involve a developer with, and you still get a premium website.

Dedicated project hub & collaboration

Before any design takes place, I strategically craft a plan for the website and show you the steps I’m taking along the way in a dedicated private project hub. You’ll get to weigh in on the strategy, content, layout, and styling decisions before the final website is built in Squarespace.

Giving you control

I use AI tools where they’re appropriate to speed up my own workflow, but never to replace my own thinking or to “vibe code” a website. I believe in giving my clients the most control and support possible both during and after the project. That means using a website builder you can use too, with or without me.

Post-launch support

After the site is built, it will be transferred to you as the new owner, and I’ll be here to provide post-launch support.

Need more details?

Website projects range from $3,000–$15,000 +

Download my pricing guide for more details on my brand and web design pricing & process.

Frequently Asked Questions

Still have questions? Reach out anytime.

  • A non-refundable deposit is required to book your project.

    Invoices are sent via secure payment link where you can use the payment method of your choice and save copies for your records.

  • Your website will be designed and built in Squarespace, a one-stop shop for hosting and design that makes it easy for you to manage your site going forward.

    If you need a more custom option for a CMS, I am also a Webflow designer. If needed, we can work out the best fit for you on our call.

  • Yes. You will have full ownership of your website and full editing capabilities.

    I will walk you through how to manage your website after delivery. If there are any questions or issues you have after launch, I will be available to you to help solve them for 2 weeks.

  • Yes, I do provide full copywriting for the sections in your website. I can also use what you have already established for your brand messaging.

  • Once the project starts, you will be able to upload any content you’re providing to a folder in our private project hub so I can access it.

    In my custom builds, content is not required up front, but will be determined after our website strategy sessions.

  • Yes, your SEO foundations will be included and your pages structured and written to be AI-search friendly.

  • I typically book new projects one month in advance.

  • Yes. We’ll design a premium look and feel for your website with our without an established brand.

    If you want to create a strategic, customer-focused brand that supports your business, check out my branding packages.

What’s right for you?

I would love to talk to you about the best path forward so you don’t have to figure things out on your own. Request a call with me here. Or, head over to my About page to learn more about who you’ll be working with.

A woman sitting at a white table with a laptop, holding glasses, appearing confused or stressed.

DIY’ing it alone?

There’s so much to figure out, and so many things you don’t know you need to know!

Office meeting with seven people seated around a large table, working on computers and discussing documents, with large windows and potted plants in the background.

A Digital Agency?

It’s easy to get lost in the shuffle, or start feeling like a number.

A woman with long blonde hair wearing a denim shirt, standing in a bright room with large windows, potted plants, and a small table.

A Strategic Partner!

Through strategic listening and intentional design, I translate vision into premium, personality-driven brands and websites that convert, scale, and move your mission forward!