Beautiful and Purposeful
Website design to grow your business
Build trust in your brand, communicate authority, and serve & convert your ideal visitors – all while looking your best in a rapidly changing online landscape.
For boutique brands + Service-based websitesStrategic Branding & Web Design
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Strategic Branding & Web Design •
The Website Design Process
01 – Discovery & Strategy
A targeted questionnaire and follow-up consultation are designed to establish brand clarity and ensure the design will be aligned with intentional strategy.
We’ll also take a look at some mood boards together to address the visual style for the website.
02 – Structure & Content
The Structure: The website structure, user journey, and information hierarchy are designed to connect with your type of buyer, smoothly guide visitors toward conversion, and proactively address their concerns. Here you’ll have two rounds of edits to ensure the flow of the website fits your goals.
The Content: The content needed to fill the structure should come strategically from your brand copy, logos and photos, or from the copywriting and stock imagery I can provide.
03 – Production & Delivery
The final design phase brings everything together and makes shifts anywhere they’re needed to blend the strategy, structure, and brand visuals into one cohesive powerhouse of a website.
You’ll have two rounds of revisions to make sure everything looks flawless, then we’ll launch your new website together and celebrate the win!
Website Packages
Custom Squarespace website design, tailored for your brand
Brand Design is not included in these packages. View Brand Packages for branding optionsOne-page Website
2 WEEKS | FROM $1,600
A scrolling single-page website built out with rich content, SEO, and logical sections to serve as a guide for your ideal buyer.
Up to 5 Pages
3-4 WEEKS | FROM $3,800
Design meets functionality to showcase your brand and convert visitors. Includes foundational SEO, mobile optimization, visual styling, and website copywriting.
Up to 10 Pages
4-5 WEEKS | FROM $8,000
Everything to be competitive in your industry online– from dedicated sales pages to blog posts, project galleries, and standard newsletter and social feed integrations.
Additional Services
◆ Branding Packages
◆ Blog setup
◆ Extra pages
◆ Brand-focused copywriting for SEO
◆ Calendar and menu integrations
◆ Graphic Design & Photo Editing
◆ Brand Illustration
What’s right for you?
DIY’ing it alone
There’s so much to figure out, and so many things you don’t know you need to know!
A Digital Agency
It’s easy to get lost in the shuffle, or start feeling like a number.
I’m a graphic designer who’s spent the past decade helping business owners improve their brands and cares about the success of each one of my clients and their business.
A Strategic Partner
Frequently Asked Questions
Still have questions? Reach out anytime.
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A deposit of up to 50% is required to book your project, and milestone payments are collected thereafter.
A secure payment link will be sent to you where you can pay with a credit card and download copies of your receipts.
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Your website will be designed and built in Squarespace, a one-stop shop for hosting and design that makes it easy for you to manage your site going forward.
If you need a more custom option for a CMS, I am also a Webflow designer. If needed, we can work out the best fit for you on our call.
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Yes. You will have full ownership of your website and full editing capabilities.
I will walk you through how to manage your website after delivery. If there are any questions or issues you have after launch, I will be available to you to help solve them for 2 weeks.
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Yes, I do provide full copywriting for the sections in your website. I can also use what you have already established for your brand messaging.
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Most people need a week or two to gather content, so you’ll want to do this before the project starts.
Once the project starts, you will be able to upload your content folder into our private project portal so I can access it.
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Yes, your SEO foundations will be included and your pages structured and written to be AI-search friendly.
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I typically book new projects one month in advance.
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Absolutely! We’ll clarify a good start to your brand in the discovery process, and create a website you can use going forward to dial in your brand look and feel.
If you want to create a strategic, customer-focused brand that supports your business instead of harming it, check out my branding packages.
Let me guide you through the process...